About the-upside.ca

 the-upside.ca was founded in Calgary, and is Canada’s largest online luxury consignment retailer offering authenticated designer goods.

the-upside.cathe-upside.ca was born from the frustration of having limited access to luxury goods online from Canadian companies and paying high shipping, duty and the exchange rate.

We pride ourselves in providing a premium experience for both consignors and buyers. the-upside.ca experience matches its premium products. Our curated inventory, comprises +250 designers such as Louis Vuitton, Chanel, Gucci, Hermes and Prada. Based entirely online, the upside makes consigning simple with optional home pick-up service, free mail-in consignment and simple get-started steps.

Consignors earn up to 70% of the sale price and are paid via cheque or PayPal when their item sells. Buyers are able to purchase luxury goods at an average of 60-70% off retail price.

This is the upside to authenticated online consignment in Canada!

 

Our Team

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Lauryn Zhukrovsky
Founder/ Operations Manager

Despite being small town born and raised in western Canada, I have always had a passion for the finer things in life. While earning my degree in business at the University of Calgary I interned with a well known Canadian fashion designer. My Travels as an Intern exposed me to Fashion weeks in Toronto, NYC as well as throughout Europe. These experiences ignited my love for travel and fashion, so much that I decided to move to Paris. Living in Paris jobless teaches you the importance of looking chic on a budget! This has always stuck with me and through my customer service experience, travel and a belief that you don’t have to pay full retail price to look fabulous the-upside.ca was born.

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Yvonne Zhukrovsky
Inventory Manager

Spending the last 15 years of my career in luxury retail throughout western Canada I have worked directly with brands such as Louis Vuitton, Prada and Marni as well as at Canada’s leading luxury department store. Three years ago I made the move to concentrate on working in luxury consignment at a traditional bricks and mortar store. It was here that I learned the most about the resale market, what consumers are looking for and accuratley pricing items so they’re fair to the seller and the buyer. People always ask me ‘well how can you tell if an item is fake?’. At the-upside.ca we have a multi-point system of checking each and every item to ensure its quality and and authenticity, so to answer your question, “It’s all in the details!”

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Jill Carlsen
Customer Service Manager

Growing up on a farm in Saskatchewan the closest I could ever get to designer fashion was the pages of Seventeen magazine. Upon graduating from U of S with a Bachelor of Science in Agriculture, I followed the migration to Calgary where I had a successful 12 year career in the oil and gas industry.  My interest in business and entrepreneurial spirit led me to complete an MBA at the Haskayne School of Business.  The hustle bustle of the corporate world taught me the importance of looking good, feeling comfortable and choosing clothes that represent your personality. Now, having three small children has reinforced that thinking! With my background in sustainability it is only natural that practicing responsible consumerism is an important part of my life.  Whether that is your personal motivation or it is keeping up with current trends, the-upside.ca is always the answer.

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Ryan McCaffrey
Brand & Marketing Manager

Over the last 18 years, I’ve had the lucky opportunity to live, and work in some of the most fashion forward cities in the world – New York to London to Tokyo – through my first career as a professional dancer. Being in these cities opened my eyes to another level of fashion I hadn’t experienced before; it was a huge learning experience I loved, and fully embraced. After moving back to my hometown of Calgary and graduating with my Bachelors of Communications, I found a new career in marketing. I worked agency for years and then consulted, as both settings allowed me to stay creative in both work and style. I’m excited to now be working for the-upside.ca, a company that’s passionate about creating a community of luxury lovers across Canada.

the-upside.ca